Listening to the client to understand his strenghts and his scenario in terms of communication and relationship. This is Homina approach: we stand next to our client to find out his goals, to define the right strategy and to plan the most effective communication activities.

The corporate image, the mix of its reputation, values and credibility is, nowadays, an important competitive asset. This is why Homina works for the building and the strengthening of this property through the definition of vision, mission, corporate positioning, social corporate responsibility.

Financial communication has become a strategic asset of the corporate image, being it a tool to inform stakeholders about the situation and the management of the company. Homina devoted team is able to help the client in building a long lasting relationship between the company and the financial community through a clear and effective communication.

To share knowledge inside the organisation is the best way to enforce teamwork, to share know how, to encourage creativity, to promote agreement and to raise the level of performances. Homina assists the client in the planning the right circulation of news and information and, therefore, to face and support changes.

Public corporations are becoming more and more user oriented so they need to define a proper and pertinent image; therefore it is important to find new and innovative approach. Homina devoted team can successfully define the mission and the vision, analyse strengths and weaknesses, develop specific communication plans and measure the outcomes.

Homina has developed a proper method to supervise and manage critical events and emergencies. BIPP (Brand Image protection Plan) allows to select the right assets for protecting the corporate image during and after the emergency, defining the in-house task that will manage communication with media to steer the circulation of information.

The economic dimension of companies and corporations must be supported by other properties, as well as the quality of working environment, the attention to ecology, charity,… The Corporate Social Responsibility can be a real plus for a strong and long lasting reputation.

Copywriting and visualising must be based on a unique and proper concept, able to be declined into every communication activity; this is our creative approach to find out the leading idea that will make the communication tools recognizable for each target group.

To know the expectations of customers and to build with them a long lasting relation through focussed and tailor made communication tools. This is what Homina usually does to increase the brand loyalty and the link between the company and its market.

Homina treats and manages events as a communication item that must be completely integrated with the company identity and its values. Only in this way, company awareness and image will be increased through a newsworthy tool.

Homina devoted team helps the client to build strong and long lasting relationship with public and government institutions to bring to their attention specific needs or requirements.

To create fine tuning between brand/product and target groups; this is our goal and its achievement is made through the development of the right communication mix to reach, with channelled activities, the company core targets.

Newsworthy is an essential feature to have visibility by media. Looking for for newsworthy and working on differentiation to make clients’ brand/products appealing for each medium; this is Homina approach.

Homina devoted team helps the client in the formulation of communication strategies and plans to create awareness and corporate reputation on pressure groups, political forces, social and trade union representatives, central and local administrations, institutions and opinion leaders.

They are essential feature to drive companies and organisations towards their goals. Thanks to its specific expertise, Homina is able to plan, manage and make sense both of quantitative and qualitative researches: customer satisfaction, marketing analysis, competition, desk analysis, researches on communication, net monitoring.

Homina feels the web as a “relation maker” allowing companies and organisations build channelled communication with their target groups. Therefore, web communication must be projected and developed to give users quick information, to create with them connection and to share information.